Outspoken rocker and animal rights activist
Pink has long shunned fur and often opts for alternatives to leather. Now, she has joined PETA's campaign to expose the horrendous cruelty in the wool industry. Pink took time out of her busy schedule to narrate our video exposing the bizarre cruelty behind Australia's massive merino sheep trade. Pink declares, "The wool trade uses methods so sadistic that it makes you consider clearing your closet of any animal products".
Like Pink's music, this video is both powerful and moving.
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In the shocking video, Pink shows viewers the suffering that sheep endure in the Australian wool industry. Millions of lambs are mutilated each year by having chunks of skin and flesh cut from their backsides – without any pain relief – in a practice known as "mulesing", even though humane alternatives are available.
Pink also describes the treatment of sheep who, because they are no longer producing enough wool, are transported thousands of miles through scorching heat and freezing cold in extremely crowded ships to have their throats slit in filthy, open-air markets while they are still conscious. Details of PETA's investigation into the cruel live-export industry can be found here.
Says Pink, "I am calling on consumers to check labels on sweaters before buying them, and if they're merino wool or made in Australia, to leave them on the racks".
Join Pink in boycotting Australian wool until the cruel practices of mulesing and live exports are stopped. Use the form below to send a letter to the Prime Minister of Australia asking for a permanent ban on the cruel practices of mulesing and live exports!
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